February 2019

metra is supporting Philips TV during the planning and realization of the sponsoring of the Movie meets Media Event Series 2019 in Berlin, Munich, and Hamburg. This event series has been acknowledged as one of the most significant industry meetings for the film and media world in Germany for many years.

January 2019

In 2019, metra is in charge of the complete product marketing for the GAS region (Germany, Austria, Switzerland) on behalf of Philips Professional Display Solutions! Activities include the development and realization of various marketing actions for the product sectors Professional TV and Digital Signage. metra is cooperating closely with the international marketing department in Amsterdam in the coordination of the actions. Philips PDS is a business unit of TP Vision and MMD, which are among the subsidiaries of TPV — the world’s Number 1 among display manufacturers.

 October 2018

AOC and Philips Monitors are meeting their wholesale partners in Vienna this time around! During the 2-day event, AOC and Philips will present the business strategy for the new business year to 30 top partner dealers. For the fourth time, metra was in complete charge of the conceptualization, organization, and on-site facilitation. 

January-July 2018

Philips ZOOM! – Advance Training for Dentists. metra has once again developed for Philips an online registration tool that dentists can use to sign up for various advance training sessions in professional tooth whitening all across the nation. The agency is also taking charge of the complete management of the billing and correspondence with the approximately 200 participants of the training events.

February 2018

Samsung CE is appearing as the Number 1 on the TV market before this years's dealer road show. With its slogan "The Defending Champions", Samsung has placed its defense of its title high on its agenda in this World Cup year. metra is letting the ball roll and developed the concept for the "Kick-off" at the launch event in Frankfurt.

January-December 2018

metra supports Philips Dental Care in 2018 as well! During the organization of the dental trade fairs, the agency will take charge of trade fair management for about 25 events in Germany, Austria, and Switzerland.

January 2018

Philips Professional Display Solutions has invited 30 wholesale partners to Hamburg for a presentation of products and the business strategy for 2018. Following the slogan, “Philips Innovations — Typically Hamburg!”, the guests will be given previously unknown insights behind the scenes in the city — simply typically Hamburg! metra developed the concept for this 2-day event at the beginning of the year and was responsible for on-site organization and realization.